Customer Satisfaction

BU690-400 Business Research Methods Customer Satisfaction Why it is Important duty assignment #14 Term Project Dorothy Shangle 5/3/2008 Statement of the Problem In todays competitive industry of new billet construction, category builders atomic number 18 pushed to keep up a hard-and-fast schedule to produce accomplished homes to homeowners. Top builders in the get together States are not defined by the quality of feed and materials a builder uses nor is it based on customer triumph; top builders in the industry are determined by the quantity of homes a builder builds distributively year. In each new community, homeowners are given a choice of completed home models to choose from that the builder uses to showcase their bat. However, the quality of work and materials used in these model homes are usually not the same as what the homeowners are receiving in their new homes. This search study will discover and evaluate homeowner contentment with their new homes and the areas in which they feel builders should concentrate more on. background signal of the Problem People buy newly constructed homes because they feel new homes postdate with fewer headaches than older homes. This is not true. J.D.

Power & Associates conducted a critique in September 2006 that showed a seven percent annex from previous years in construction-defect complaints from homeowners that purchased new homes between 2005 and 2006. (Hovanesian, 2007) several(prenominal) internet websites are beginning to form, warning perspective buyers against home builders. With the rush of building over the past few years, the websites are growing and the complaints are getting bigger. The complaints are mostly against the cosmic Builders throughout the United States; such as Pulte Homes, K. Hovnanian, or Ryan Homes. The smaller home builders tend to pay more attention expand and quality than quantity; and there inlays the problem. There are so many Big Builders competing against one another to build and contend the... If you want to get a full essay, order it on our website: Orderessay

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